Dear snow. Please melt. Thank you. That way I can start testing golf equipment, like these new Bridgestone Golf Tour B330RX and RXS golf balls.
The RX series is designed for golfers with a swing speed lower than 105 mph. When I’m on in the peak of the summer, I’m right at 105mph and usually play the regular Bridgestone Tour B330. The B330RX series is a good spring/fall/winter ball since it is a little softer.
Below is the official press release from Bridgestone Golf, describing the new 2016 RX’s.
NEW CORE-TO-COVER TECHNOLOGIES IN BRIDGESTONE’S TOUR B330RX FAMILY PRODUCE THE BEST PERFORMING BALLS FOR AMATEURS
2016 B330RX Family Dispels Age-Old Myths About Golf Ball Design
Covington, Ga. –Bridgestone Golf, the #1 Ball-Fitter in Golf, is using what it has learned through more than 300,000 consumer golf ball fittings to produce the best tee-to-green performing balls ever made for amateur swing speeds. Bridgestone’s new 2016 TOUR B330RX and TOUR B330RXS golf balls have been specifically engineered to produce longer drives and better spin around the green for players with swing speeds below 105 mph, using new proprietary AMATOUR Core and SlipRes Cover technologies.
Historically, distance and spin has been a “give and take” relationship. To increase distance off the tee, players had to sacrifice spin around the green and vice versa. With Bridgestone’s 2016 Tour B330RX family, that is not the case.
Bridgestone’s 2016 B330RX Family features Bridgestone’s new AMATOUR Core, a new engine of the golf ball, that is 28% softer than the average firm tour ball core, and utilizes a steeper gradient in softness from the inner part of the core to the outer region, resulting in faster ball speed and more reduced spin off the driver than ever before. In fact, the proprietary gradient technology in its core allows Bridgestone to accomplish in one layer what its competitors accomplish in two or three, leading to a smoother energy transfer and more power generated by the B330RX and B330RXS balls.
The innovation doesn’t stop in the core. Both models have received an injection of greenside spin as well, thanks to Bridgestone’s new SlipRes Cover. The SlipRes cover leads to increased friction that keeps the ball more stable on the clubface, which results in more spin on short shots. Simultaneously, SlipRes has the reverse effect off the tee, lowering driver spin due to that type of impact’s recoiling force, leading to longer distance.
An added benefit to the new SlipRes Cover is increased durability. Due in large part to the cover’s innovative self-repairing formulation, the new B330RX and B330RXS golf balls are more resistant to stains and abrasions than ever before.
“The claims we’re making may seem unbelievable, and I wouldn’t have believed them myself if I heard them without having witnessed them firsthand in our R&D testing,” said Adam Rehberg, Golf Ball Marketing – Bridgestone Golf, Inc. “We witnessed significant distance increases over major competitors in robot testing, while providing improved greenside spin. The truth of the matter is these balls perform better than anything currently on the market for swing speeds below 105 mph and golfers will notice immediately when they put them in play.”
The B330-RX is designed for players who swing below 105mph with distance off the tee as the main priority. The B330-RXS is designed for players who swing below 105mph with spin around the green as the main priority. Both golf balls are tour proven, including the likes of Paula Creamer and Karrie Webb. The Tour B330-RX, Tour B330RX Yellow and Tour B330RXS balls will be available at retail on January 25, 2016 and will feature a street price of $40 per dozen.
Visit www.bridgestonegolf.com to learn more about Bridgestone Golf’s entire lineup of innovative products for 2016.
The following is probably more for me than it is for you. Read at your own risk.
It’s February 9th, 2016. The high temperature here in Salt Lake City for the last month and a half hasn’t even reached freezing. The HIGH temperature. Normally this time of year I would be going absolutely nuts, having not golfed, or even seen green grass for three-plus months. This year though? Not the case. I haven’t once dreamed about hitting a drive, draining a long putt, or cracking a solid 4-iron.
This year is different. Interesting. I haven’t missed golf, at all.
Why is this year different? Honestly I couldn’t wait for winter to come this past fall. I came close to quitting the game forever, several times. I was having some very tough mental battles on the golf course in 2015, despite winning a couple of tournaments with my dad and being one of the last two players left in my club championship (lost by four shots and boy is that another oddball story which pisses me off beyond the realms of imagination).
2015 was a year of some bizarre happenings. Two out of the first three rounds I shot were 71’s on a par-72 course, early in the spring. I couldn’t help but thinking of how this could be the best season I’d ever have with a start like that. Over the course of 2015 I hit my driver as good as I’ve ever hit it and about as long as ever. At the same time my ball striking was very off. I’d switched to irons which were apparently not the right ones for me. They were suited for handicap level 6-15 or so. Being a 1-2 handicap I think those irons did their best to bring me up to the 6-15 handicap level. I think that tiny bit of game improvement design and thicker soles messed up my iron game and killed part of my confidence. My short game, despite a lot of practice this year, was not good. Missing a green was going to mean a bogey or worse 70% of the time. And the usual strength of my game that made up for a lot of my other weaknesses, was not as good either. My putting, unfortunately, dropped off. I went from a deadly-great putter to average in 2015. I don’t know why.
2015 was also a year of frustration for me from a golf business perspective. One “good relationship” I had went sour. That hurt. Over the past few years blogs have dropped in popularity and Google rankings. The SEO and big money spent by the big media entities is having an effect. Plus the web is flooded with shit golf blogs. That hurts the site’s ability to bring in money to pay it’s own expenses.
Golf stopped making sense.
To add to all of the above, my exposure online to so many golf social networks has seemingly had a negative effect. I’ve gotten so tired of the same old repetitive garbage out there, from hot tour wives and girlfriends to the one billionth WRX’d watermark of some tour player’s custom wedge I’m supposed to have an orgasm over. What’s in the bag? Not my interest. Who is Rickie Fowler dating this week? Who cares? This is golf media now?
I found myself gravitating toward other “hobbies.” I started getting heavy into the drone world. I’ve now built many drones from scratch and captured incredible photographs and video of golf courses and many other amazing subjects. I even started a drone site, found at AmbientFlight.com. That’s been a fun world. No short game issues either but crashing one is a hell of a lot more expensive than losing a $2.00 nassau.
I’ve also taken a deep dive back into PHP coding, building apps, and programming website applications. It’s been a great, rewarding, and mentally challenging endeavor.
This winter has been a nice reset. I got the break I wanted. Needed. That said, I don’t think the game’s frustrations, expenses, or irritations have gone anywhere. Jerks still don’t fix their ball marks. Rounds will still take too long. My short game won’t be any better. How I process these frustrations will be a crucial factor in my staying or leaving the game.
The BEST part of golf and running this golf blog has been the great people I’ve met and befriended. That’s the one thing that has kept me in the game during a time where I wanted so badly to bail. I value my friends and business associates in the golf world and I look forward to deepening those relationships and establishing new friendships…. IF I say in the game.
For 2016 the goal is only one thing: rediscover golf. Forget the short game stats. Forget who Rickie Fowler is dating. Forget putts per green-in-regulation. Forget whether my handicap has gone up or down. Forget my best score. Forget my worst score.
Only one thing to remember: REDISCOVER GOLF.
You can’t swing like a boss if you miss the sweet spot. That we all know. There are many ways to determine the impact point on a club like impact tape, putting baby powder on the clubface, and all sorts of others. Swing Boss takes the impact zone to a whole new visual level.
The Swing Boss golf accessory/golf training aid shows you exactly where the ball hits the clubface because the ball stays on the clubface! The system utilizes mushy golf balls with velcro on them, velcro club-face tape, and a small practice mat with rubber tee.
There are varying sizes in the club face velcro and varying tee sizes so the golfer can use multiple club types.
In The Box
- 1 x Grass Matt
- 2 x Balls
- 3 x Tee’s, S, M & L
- 3 x Iron Velcro Pads
- 3 x Driver Velcro Pads
Off-center shots are unpredictable in distance and accuracy. Hitting the center of the club-face is huge. The player’s distance will be maximized and consistent. The control the golfer has will be optimized.
For $36 a golfer will get very important feedback.
My Own Game
Before last season I complained to my regular golf buddy who I’d played thousands of rounds with. “I keep hitting it on the toe.” I could see the marks on the clubface. He said, “Duh! Move closer to the ball.” So I setup with the ball the same amount closer to me that the off-center hit was toward the toe. BINGO. Huge improvement. I started hitting some of the longest drives EVER.
Knowing how to adjust one’s swing to get the impact on the swing spot is extremely important. Once you start hitting the sweet spot you are the boss, the Swing Boss.
Wardrobe upgrade alert: I’m happy to report that I’ll be reviewing some apparel items from Ian James Poulter (IJP) Design. First on the list is this pair of golf pants (trousers for those of you in the U.K.). These are the Tour Tech model.
I just tried these fine looking trousers on and was very happy to find that they’re quite adjustable via buttons and velcro on the sides. This means the fit can be adjusted perfectly for the golfer, especially ones with waists which don’t seem to align with the standard sizes found on many brands, like me. The fit is great and the fabric feels nice as well.
Hopefully the snow will melt soon and I can get to testing these beauties. I also have a couple of other IJP Design items to go with these and I’ll be posting those soon. Stay tuned.
Splendid, by jove…