Is it cold in here?
A new golf company founded by Bob Parsons will be soon selling $2,400 sets of irons, or $300 per individual iron. What makes Parsons Xtreme Golf’s irons so good? Perhaps the 483 movable weights per club… And how does Mr. Parsons, the guy behind GoDaddy.com sell such expensive clubs? The oldest way in the marketing book, with a sexy female spokeswoman.
I met Anna Rawson a few years ago. She wasn’t dressed quite the photo above unfortunately. It was darn cold here in Utah when she was playing GOLF in an event here. Yes, this former GoDaddy girl actually does play golf. She was very nice and a pleasure to
gawk at… I mean…. talk to. She really was very nice.
“From tee to green, you’ve never played like this before. With just one swing you can feel and see that PXG clubs are unlike anything else—and you can bet that our marketing is going to make some noise and shake up the industry too.” ~Bob Parsons
Well, I’m not sure Anna Rawson can shake up the golf industry any more than she has already. It’s not like we haven’t seen her before. Will these clubs be THAT good? I may never know. I doubt I’ll ever get a sample of them to demo because I’m about to
poke some serious fun at show their next model iron, the PXG 03119302394320958.87 Niner Bravo. Stay tuned for that.
Oh yeah, here’s the actual golf club. I realize with Anna’s photo up above the average joe (or jane depending on your orientation) could probably care less…
The marketing/branding/web image PXG golf is presenting looks like it is done by the same ones who do the My Golf Spy site.