Rory McIlory made a booboo and walked off the course at the Honda last week. He’s young. Really young. He has some learning to do, yes. He faced up to the press on Wednesday before the WGC Cadillac Championship to talk about that and his struggles. I’m not sure if the press guys keep asking the same question in hopes that one of the million times they ask it they will get the answer they’re looking for, or if they’re just plain boneheads. They must have asked Rory about 1,500,003 times if his struggles were because of his new Nike Golf equipment. Instead Rory mentioned he was working on an issue with his swing. This went back and forth… forever. I reduced the entire interview down to 7 words:
Press: Is it the equipment?
McIlory: No. My swing.
See how easy that was? Next question.
For those of you who think it is the equipment, what about Tiger Woods this week. He WON the WGC Cadillac convincingly, with the same Nike gear. How about the other players on the LPGA Tour, Web.com Tour and in the PGA Tour’s Puerto Rico Open who won this week with the same gear? I’ve been as critical of Nike gear as anyone when it deserves the critiques and touted it when I felt it deserved it, like the season I played a Machspeed Black driver and hit 80% of my fairways.
Rory finished T8 this week after a 65 on Sunday. I guess he overcame the gear issues…
The main point is that it is no wonder guys like Tiger can’t stand these interviews. They have to answer the same questions over and over. It must be frustrating.
I’ve read several comments and a couple of articles regarding the video posted on Tiger Woods’ web site this week. Rather than doing a press conference before the Wells Fargo Championship at Quail Hollow, Woods did a fan question and answer video on his web site.
This particular video has elicited some interesting reactions from media and fans, both positive and negative. The reactions expose the bias of the viewer. The fans obviously like hearing the answers to their questions and the critics are saying that the questions are softball questions. With anything regarding Tiger Woods there are the fans and the haters. No doubt Tiger has become quite a polarizing figure.
I can see the logic for the critics, especially those critics in the media. Their point is that by doing this format, Tiger’s camp is filtering the questions. They are right. The questions are certainly filtered. The media scribes must feel a little miffed because they’re not getting to ask any questions.
Another critique about the video is the obvious product placement questions. Yes, once again I agree. It is quite obvious with the back to back questions about the Fuse drink and Nike Golf clubs. Hardly a seamless insertion of PR there.
From a fan standpoint though, there are some interesting and informative comments from Tiger. I find the answers about his game, what gear he uses in certain situations or tournaments and what he is working on to be interesting.
There are also several questions about Tiger’s favorite shot, best putt etc. From a fan perspective that stuff is interesting, though it is very softball.
This Q&A was far better than the first one, which had an odd ending which is up for interpretation (Tiger throwing paper and obviously excited to be done with the video). Tiger’s demeanor is much improved this time around.
I can feel the argument for the fans and critics on this one. Fans are always going to love whatever TW does and the haters are always going to hate.
It is tacky to slip in those obvious product PR comments.
I’d say a few of camp TW’s “goals” were accomplished with this video. Those would include not having to deal with the media, not having to field questions they don’t want to field, mentioning Tiger’s sponsors and driving traffic to Tiger’s web site. I’d like to hope that another one of the goals is to connect better with fans, though some may criticize the way it is being done. At least they’re trying. Tiger may need a few more reps on that, but it is getting better.
What I’d really like to see is a list of the questions they chose not to answer. I’m sure that would be entertaining. I’d love to hear a funny answer from Tiger on the recent “hot dog incident.” Some humor would be good.
My buddy John Duval from Into The Grain has a nice post up today called “10 Club Companies That Fly Under The Radar.” I’d stop by and give it a read.
John mentions a few which I haven’t even heard of, and I consider myself moderately connected to the golf club makers.
Join me in wishing a happy blogday to my buddy and fellow golf blogger John Retzer. GolfBlogger.com is one of the original golf blogs. In fact, possibly the only remaining one which predates HOG.
John is a rock in the golf blogosphere. Last year John published 1,270 posts. That’s amazing.
Keep it up buddy. I’m right here with you.
[brag] My Dad called me yesterday to let me know he read my articles in the latest issue of Utah’s Fairways Magazine. Fairways is the official magazine of the Utah Golf Association, mailed out to 30,000+ members. My Pops told me I did a nice job on the pieces, which makes me very happy. If he likes them that is a good thing, since he was the sports editor for the Salt Lake Tribune for many years. My issue has yet to arrive in my mailbox, but I managed to get my hands on another copy.
If you receive Fairways, be sure to take a close look at my articles. Feature one covers Utah companies at the PGA Show, pages 26-28. Feature two, bottom half of page 27, covers the Utah Section PGA’s attendance of the 95th annual PGA meetings.
Thanks to Randy Dodson, Chairman of Fairways Media, for the opportunity to contribute to a fine magazine. Since he’s had me do more than one piece, I’m assuming I’m doing something right…